From the only organization serving the vapor industry since 2012
The annual SFATA conference is now
The SFATA Annual Conference and Expo
Diplomat Resort & Spa
Hollywood, FL.
Click here to exhibit, attend the conference or for more information

Smoke-Free Alternatives Trade Association

The Voice of the Electronic Vapor Industry

What We Do

As the largest and leading trade association in the vapor industry we are committed to its’ continued growth and expansion. We represent the interests of the non-big tobacco supply chain, including manufacturers, online retailers, brick and mortar vape stores, distributors, importers and wholesalers.

Membership in SFATA gives you access to information and knowledge, helps you gain political clout and experience, enhances your reputation, helps you make personal and business connections and has the potential to increase your purchasing power.

  • Attend

    Members can attend year-round meetings, webinars and conferences about FDA challenges, legal concerns and vital business issues

  • Participate

    Members can participate (or initiate) local chapters around the country

  • Access

    We provide access to industry research, white papers and articles.

  • Syndicate

    Members receive monthly newsletters containing vital information, notices about upcoming events and opportunities and roundups of the vapor industry including news stories, press releases and blogs


SFATA is committed to providing an alternative to combustible tobacco products for adult smokers:

  • SFATA and its members sell only to adults
  • SFATA and its members have not and do not market to minors
  • SFATA and its members support a national age standard on the sale of vapor products and e-liquids

In order to provide the high-quality, reliable product the industry strives to create, SFATA has instituted the following standards in order to assure vapor products are appropriately marketed, packaged, and sold:

  • SFATA and its members do not make any health or cessation marketing claims not appropriately supported by science
  • SFATA and its members support packaging all e-liquids in child resistant caps, consistent with the Poison Prevention Packaging Act
  • SFATA and its members support appropriate labeling – including nicotine strength, ingredient listing, and all appropriate warnings
  • SFATA and its members support the development of industry consensus standards that are consistent with the American National Standards Institute requirements

Additionally SFATA encourages its members that produce e-liquids to:

  • Agree to only use FDA certified “Generally Recognized as Safe” (GRAS) for human ingestion products in their e-liquids
  • Institute expert mixing processes; including employee training and the use of clean rooms

SFATA also recognizes that the science behind this new industry is not yet settled. We believe that the science will confirm vapor products are an innovative and disruptive force in the marketplace that provide the potential to transition millions of Americans away from combustible cigarette smoking. Additional research must be performed in the following areas:

  • The relative harm reduction potential of transitioning away from combustible cigarette smoking to vaping
  • Nicotine toxicity and exposure studies
  • Behavioral studies reflecting the role of customizable products in cessation effort; and
  • Additional studies on adult flavor preferences and their role in smoking cessation

SFATA supports a public education campaign – both to highlight these products are intended only for adult use and to highlight their potential for adult smokers.


We support the vapor industry, open vapor products, the flavored and e-liquids used in those products by providing public support for the policies that benefit the industry.

  • We engage...

    lobbyists at the federal and state levels to assist us in educating lawmakers and their staff

  • We work...

    with regulatory and health agencies to reinforce the distinctions between vapor products and tobacco products and the potential positive long-term effects of vapor products on the public

  • Members receive...

    valuable training so that they can effectively participate in SFATA “Fly-Ins” to Capitol Hill. These events provide an opportunity for members to meet their representatives, share business concerns and plans and establish relationships

  • We issue...

    “Calls to Action” about potentially threatening legislation in your area and provide the information you need to engage your elected officials

  • We collaborate...

    strategically with advocates and consumer groups to promote education, fair legislation and regulation



Click here to add your own text


Lost your password?